Eating Al Fresco Just Got An Upgrade. This Is A Table Outside.
"Be prepared to put in lots of unpaid hours to get things started. Be open to new opportunities and keep the faith."
What better way to revel in the British countryside and feast on its local produce than by pulling up a chair with A Table Outside. Plus, with a head Masterchef finalist cooking up a storm using the produce found on the exact land you're sitting on, makes this outdoor dining experience one you won't forget.
Exciting, British and local makes A Table Outside one to watch.
Copywriters and collaborators Words Do The Talking chat to Founder Bernadette to explore her journey from copywriter to business owner.
Q. Tell our readers a little bit about yourself Bernadette, the Founder of A Table Outside.
A. I'm a copywriter by trade having written content for radio, TV, print and online for 20 years. In the last couple of years, I found myself producing events for local businesses as a by-product of the copywriting and then decided to go it alone.
Q. Where did the idea for A Table Outside come from?
A. I'd been mulling over creating a food-related community event for a while and then came across the legendary American pop-up Outstanding In The Field on Instagram and decided that was what I wanted to do here in the UK.
Q. And what makes A Table Outside unique?
A. I'm not sure we're unique because there are lots of fabulous start-ups doing the same kind of events as us which I don't think is a bad thing at all. Anything we can do to support our local food producers is beneficial to everyone.
Q. Your menu for Coverwood Lakes on September 15th looks divine. Does Daniel Britten get to create any masterpiece he wishes with the local ingredients provided?
A. Yes he has total freedom with the menu. The guy made the finals of Masterchef and is a local food legend so I bow down to his genius! It's an honour to work with him. Dan's favourite dish he's prepared is the Birtley Estate braised lamb belly with burnt aubergine puree.
Q. Wow that sounds incredible. What's been A Table Outside's greatest achievement so far?
A. Attracting the likes of national press like Country Living and Country Life was pretty special.
Q. What's been the trickiest part to running the business?
A. Building our presence and turning that into sales.
Q. Any tips, advice, dos and don'ts you would share with someone who is turning their business idea into a reality?
A. Be prepared to put in lots of unpaid hours to get things started. Be open to new opportunities and keep the faith.
Q. Great advice thank you. And finally... What can we expect from you guys in the months and years ahead?
A. We've got two really exciting sidelines in development at the moment: one is partnering with The Main House (a private members club in Guildford) as its official supper club supplier and the other is a corporate away day offering in collaboration with some super interesting Surrey Hills mindfulness businesses.
Vital business tips to take away
1. Be prepared to put in many unpaid hours
2. Revel in your successes as and when you can
3. Keep it local and promote British produce
4. Want to do something? Go for it. There's a lot to gain!
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Words Do The Talking
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