8 Spoiler-Free Thoughts On The Lean Startup By Eric Ries
We've just finished The Lean Startup by Eric Ries and this post will tell you what we thought of it in 8 bullet points.
1. The book applies to entrepreneurs who have a business idea, to those who are already setting up their own company and to those who are in the full swing of business interactions and day-to-day entrepreneur hurdles. It's an all-rounder.
2. You learn something new every 5 minutes, so you need to be in the zone when reading it. Don't zone out or you'll miss out.
3. Learning about 'Pivoting' has already switched-up the way we do things at Words Do The Talking. And we think the sooner you learn about Pivoting the better it'll be for your business's progression.
4. Eric's tips on how Google Adwords can help you to test your product ideas before they exist are so simple yet effective.
5. The real-life examples Eric presents to back up his claims are relatable and applicable (and oh so useful) to your own startup. He gives you actual actions you can try out with your own startup team.
6. You'll need to take notes as there's a lot of information to digest, with most of it being vital to your own brand's growth. We couldn't read it in one sitting that's for sure. Instead we swallowed it in 45 minute chunks once or twice a day. Otherwise it was info overload.
7. The Audible version of The Lean Startup by Eric Ries is fantastic. It also allows you time to absorb all of the priceless information he's sharing. And it's the perfect audible for commuting!
8. Being exposed to 'validated learning' has upped our game when it comes to our Business Insights Hub's click through rates and overall interactions (although don't worry Eric, we won't be resting on our laurels because of a couple of good results...).
Is The Lean Startup worth the read? Well, if you're looking to get your business idea out to the public to test the waters quickly, make fast and crucial changes to adapt your idea and get as customer-ready as you can, then this is the book for you. The best bit is that the tips in this must-read business book can be applied to your own business straight away. So, yes, we'd definitely recommend it to add to your list of best business books for startups and entrepreneurs.
Here are a few more books to add to the top of your reading list this month.
Words Do The Talking
We are copywriters. (Pssst... we've written for brands like Next, Nike, Adidas, Joules, Whistles and Cassell).